Why not make improving your online marketing your New Year’s resolution?

As you know, the New Year has begun and it is tradition to set yourself a New Year’s resolution. Sure, you could follow the crowd and cut down on sugary snacks or quit the cigarettes, but why not be different? Why not put your business first? Why not make 2016 the year your business turns a new page and exceeds the targets you have been working towards?

Research has proven that over 88% of the general population uses the internet as their first choice when searching for a product or service! That’s right, gone are the days we search through news paper ads or stroll through the High Street when we need something, the internet has made it too easy to get exactly what we need from the comfort of our own home. With this is mind, can your company really afford not to be online? Do you need to develop and improve your existing online services?

Do you have a website?

If you have a website, great! Have you looked into SEO or PPC services to increase the traffic? If you haven’t got a website, The Online Marketing Co. highly recommend you invest! Don’t see it as cost, see it as an investment as a well managed website can seriously transform your business!

Also, we understand that businesses may feel uncomfortable handing money over for something they have not seen. That’s why we at The Online Marketing Co. have a slightly different approach to online marketing. We offer a free one page demo website, giving you an insight to the end result. These are no obligation and they are tailor made for you.

Request your website demo today!

Read more about our Website Design Services.

Would you benefit from an SEO package?

Search Engine Optimisation, or as it’s more commonly known, SEO, is a long term strategy, when managed correctly, is used to drive more organic traffic to your website. SEO consists of various marketing techniques that help your website to be looked upon more favorably by search engines, resulting in a higher ranking search and ultimately your business coming above your competitors! The Online Marketing Co. are able to research your competition and propose a tailored SEO package for your business.

Read more about our Search Engine Optimisation (SEO) Services.

Thought about PPC advertising?

Pay Per Click (PPC) is a tactical strategy that takes advantage of Google’s paid advertising and delivers immediate results. PPC differs from SEO as the results will be instant and you will only pay when a customer clicks through to your website, however you won’t be making any permanent search engine improvements as you would with SEO. The Online Marketing Co. are able to help you identify the search terms your customers are using and use this to develop an online advert to get the traffic to your website.

You’re probably wondering, what’s in it for us? Well, we take a small percentage of your advertising budget to manage your account, provide analytic reports and guide your ad in the right direction, ensuring it’s cost effective. We take care of the click bidding system and keep the cost within your budget.

Read more about our Pay Per Click (PPC) Services.

Is your social media managed correctly?

We all know how big social media has become and it can be a great tool to promote your business, when managed correctly. Many people think social media is a tool used to post pictures of what you are having for tea, but actually social media platforms offer a massive coverage for advertising to your potential customers. Knowing what to post, when to post and where to post is key when marketing your business!

At The Online Marketing Co. we have the experience to gauge where customers are looking for the services your business provides, which will allow us to open new doors and network effectively. Whether it be direct or indirect selling, our team are able to guide you through everything you need to know about social media management.

Read more about our Social Media Management Services.

If you would like more information about any of the services above, get in touch with one of the team today! We are here to help and can provide Free Business Advice.