1.0 Relevant legislation

Along with our business and internal computer systems, this website is designed to comply with the following national and international legislation with regards to data protection and user privacy:

This site’s compliance with the above legislation, all of which are stringent in nature, means that this site is likely compliant with the data protection and user privacy legislation set out by many other countries and territories as well. If you are unsure about whether this site is compliant with your own country of residences’ specific data protection and user privacy legislation you should contact our data protection officer (details of whom can be found in section 7.0) for clarification.

2.0 Personal information that this website collects and why we collect it

This website collects and uses personal information for the following reasons:

2.1 Site visitation tracking

Like most websites, this site uses Google Analytics (GA), Facebook (Pixels) / Instagram and Linkedin to track user interaction. We use this data to determine the number of people using our site, to better understand how they find and use our web pages, to see their journey through the website and to gauge performance of advertisements.

Although our third party site visitation trackers record data such as your geographical location, device, internet browser and operating system, none of this information personally identifies you to us. Some of the third parties also record your computer’s IP address which could be used to personally identify you but they do not grant us access to this. We consider Google, Facebook / Instagram and Linkedin to be a third party data processors (see section 4.0 below).

GA makes use of cookies, details of which can be found on Google’s developer guides. Disabling cookies on your internet browser will stop GA from tracking any part of your visit to pages within this website.

This site also uses Facebook Pixel and Linkedin to track user interaction. We use this data to develop our social media marketing campaigns. Details about how Facebook use your data can be found on their data usage page, and details about how Linkedin use you data can be found on their privacy policy page. We consider Facebook and Instagram to be third party data processor (see section 4.0 below).

2.2 Email links

Should you choose to contact us using an email link, none of the data that you supply will be stored by this website or passed to / be processed by any of the third party data processors defined in section 4.0. Instead, the data will be collated into an email and sent to us over the Simple Mail Transfer Protocol (SMTP). Our SMTP servers are protected by TLS (sometimes known as SSL) meaning that the email content is encrypted using SHA-2, 256-bit cryptography before being sent across the internet. The email content is then decrypted by our local computers and devices.

2.3 Job applications

Should you choose to apply for a vacancy via our careers section using the application form found on our job page, the data will be stored within this website’s own database and the data will be collated into an email and sent to us over the Simple Mail Transfer Protocol (SMTP). Our SMTP servers are protected by TLS (sometimes known as SSL) meaning that the email content is encrypted using SHA-2, 256-bit cryptography before being sent across the internet. The email content is then decrypted by our local computers and devices. All information including CV attachments are sent to: hello@theonlinemarketingco.co.uk. Please note that this information will also be stored within the website CMS as a backup should we experience technical issues with our emails.

Your email address and additional information you submit will remain within the CMS for as long as we continue to use this CMS or until you specifically request removal from the list. You can do this by unsubscribing using the unsubscribe links contained in any email newsletters that we send you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.

2.4 Data capture

If you choose to sign up for any downloadable resources on our website, or engage with any of our online forms, the email address and any other details we request that you submit to us will be forwarded to MailChimp who provide us with inbound marketing services. We consider MailChimp to be a third party data processor (see section 4.0 below). These details that you submit will be stored within this website’s own database and the data will be collated into an email and sent to us over the Simple Mail Transfer Protocol (SMTP). Our SMTP servers are protected by TLS (sometimes known as SSL) meaning that the email content is encrypted using SHA-2, 256-bit cryptography before being sent across the internet. The email content is then decrypted by our local computers and devices. All information will be sent to: hello@theonlinemarketingco.co.uk. Please note that this information will also be stored within the website CMS as a backup should we experience technical issues with our emails.

Your email address and additional information you submit will remain within MailChimp’s database for as long as we continue to use MailChimp’s services for email marketing or until you specifically request removal from the list. You can do this by unsubscribing using the unsubscribe links contained in any email newsletters that we send you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.

If you are under 16 years of age you MUST obtain parental consent before joining our email newsletter.

While your email address remains within the Mailchimp database, you will receive periodic newsletter-style emails from us.

2.5 Customer accounts

Each customer of The Online Marketing Co. has access to an online account where they can view invoices, log support requests, view / ammend active services provided by The Online Marketing Co., purchase additional services, manage / setup direct debits (using GoCardless who we consider to be a third party data processor – see section 4.0) and view any communication history from the built in support ticket area.

We retain customer information such as Contact Name(s), Business Name(s), Address(es), Email Address(es), Telephone Number(s), Mobile Phone Number(s), Preferences for billing / invoicing reasons and in order to be able to offer our services effectively. All of the details that we hold can be viewed in the online account here at any point. It is the customers responsibility to maintain the accuracy of this information at all times and varify any email addresses.

We do not hold any credit card or bank information directly, however this information may be stored with our third party data processors; Stripe, PayPal and GoCardless (see section 4.0) whom use this information for billing purposes.

Within each customer account, there will be an option to opt-in and opt-out of our marketing communication. Customers that opt in’s data will be send over to MailChimp’s database where it will remain for as long as we continue to use MailChimp’s services for email marketing or until you specifically request removal from the list. You can do this by unsubscribing using the unsubscribe links contained in any email newsletters that we send you or by requesting removal via email. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.

3.0 About this website’s server

This website is hosted on a managed, dedicated server, shared with only The Online Marketing Co. clients and associates. The websites server is provided and managed for us by Guru Cloud Hosting (UKDedicated Ltd. registered company number 04625539) who we consider to be a third party data processor (see section 4.0 below).

Information on Guru Cloud Hosting can be found here.

All traffic (transferral of files) between this website and your browser is encrypted and delivered over HTTPS.

4.0 Our third-party data processors

We use a number of third parties to process personal data on our behalf. These third parties have been carefully chosen and all of them comply with the legislation set out in section 1.0.

5.0 Data breaches

We will report any unlawful data breach of this website’s database or the database(s) of any of our third party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.

6.0 Data controller

The data controllers of this website is Mr. Sean Keane (Owner of The Online Marketing Co.) and anyone whom is employed by The Online Marketing Co., registered office:

15 Enterprise House,
Aber Road,
Aber Park Industrial Estate,
Flint,
Flintshire,
CH6 5QD

7.0 Data protection officer

Mr. Sean Keane,
Owner,
The Online Marketing Co.

Telephone: +44 (0)1352 876 563
Email: sean@theonlinemarketingco.co.uk

8.0 Changes to our privacy policy

This privacy policy may change from time to time inline with legislation or industry developments. We will not explicitly inform our clients or website users of these changes. Instead, we recommend that you check this page occasionally for any policy changes.

9.0 Request a removal of data

Your email address additional information will remain within our databases and any third party databases mentioned in section 4.0 for as long as we continue to use for email marketing / provide our services or until you specifically request removal from the list. You can do this by unsubscribing using the unsubscribe links contained in any email newsletters that we send you or by requesting removal via email to hello@theonlinemarketingco.co.uk. When requesting removal via email, please send your email to us using the email account that is subscribed to the mailing list.

Please note that we reserve the right to retain certain information such as transaction history and purchase history for book keeping and tax reasons. Please see EU General Data Protection Regulation 2018 (GDPR) for further clarification.