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Get to the top of Google overnight with…

Pay Per Click Marketing – PPC

Pay Per Click is a great marketing strategy for businesses looking to get to the very top of Google, almost over overnight.

Pay Per Click Marketing, also know as PPC and Google Ads (previously Google AdWords), is one of the fastest delivering online marketing strategies available. Subject to Google’s approval, ads can go from the creation stage to live in under 6 hours!

In theory, anyone can create a Google Ads account, link up to their content and push it live, however to create well performing ads takes much more skill / work. A great deal more in fact.

Anyone in the Pay Per Click marketing industry will tell you, Google make their Ad interface accessible for everyone, not for your benefit, but for their own. Fact is, the more people that “have a go” at managing their Pay Per Click accounts, the more money they will make in the process. Will you get the desired return though? That’s the million-dollar question.

We, at The Online Marketing Co., are familiar with, and use Google Ads on a daily basis. We provide Pay Per Click marketing to a wide range of businesses, in all kinds of industries. We understand browser psychology.

We understand the key elements that MUST not be overlooked and therefore by paying a little extra for our management, we can guarantee that your budget won’t be wasted on showing your ads to people that just won’t convert.

What can we offer you in our Pay Per Click Marketing packages?

You will receive a 5 star service from your dedicated Google Ad Account Manager, who will work in the background to optimise your account daily, freeing up your time. We require very little interaction from you or your team, allowing you to stay focused on running your business at all times.

We will work within the budgets you set, placing your business in front of your prospective customers to drive more leads and sales your way.

Pay Per Click PPC Marketing Management

Why choose TOMC?

The Online Marketing Co. Account Manager

Lets get acquainted.

All TOMC customers will have direct contact with their very own account manager, who will be just as passionate about your business as you are.

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There are huge benefits in running certain combinations of marketing services.
Speak to our specialists about our complete marketing packages.

Are you ready for us to start your Pay Per Click (PPC) Marketing Package?

Contact a specialist who will get the ball rolling.

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Unsure about something? Try reading our…

Frequently asked Pay Per Click (PPC) Questions.

We’re very transparent about the rates we charge.

In most cases, The Online Marketing Co. take 20% of the complete pay per click marketing budget as Google Ads account management fee. However, there is a minimum budget level £500 per month (including the ad spend and our fee) due to the amount of work that is involved with managing the account. Our fee is negotiable for customers with a budget of £5,000+ per month.

This includes the complete setup of the account, creation of multiple, well structured ad campaigns, keyword upload using advanced match types, conversion tracking throughout the website and creation of dynamic ads.

That all depends how much business you’re looking for.

People often wonder how much their pay per click marketing is going to cost them, when in reality, it’s completely up to them.

The Google Ad system will generate a price per click based on search popularity, competition levels, time of the day, day of the week, audience demographic and so on… This price does not change. Therefore, the higher your budget, the more clicks you will get. For example:

‘If £10 spent returned 20 clicks, £100 would return 200 clicks’

Our job is to find the audiences that convert and target them using the least budget possible. Eliminating the ‘deadwood’ if you like.

You will only be charge for what is used.

TOMC requires monthly payments in advance for pay per click marketing, however that does not mean you will spend everything. Any left over credit will be carried over to the next month, meaning either:

  • Your payment will be less, or;
  • We can reallocate and create more Google Ads.

It’s completely up to you.

Yes, of course. You’re in control.

If you feel that you have too much work coming in, we can lower the spend a touch. Vice versa, if you’re looking for more work in a certain month, we can turn up the heat. We’re really flexible.

For example, many eCommerce businesses (online shops) like to increase their budget around certain occasions, such as Christmas, Valentines Day, Black Friday, Cyber Monday, and so on.

We can get you to the top of Google overnight!

In theory, we can have your business at the top of Google overnight with the right pay per click campaigns. Upon signup to our PPC package, your account manager will build the campaigns and ads, then send off to Google for approval. Ads are usually approved within a few hours, then we’re away.

That all depends on how much access you currently have.

If your current marketing provider has given you full access to the Google Ad account, we are able to access and optimise you current campaigns as we see fit. If you don’t have access, we can create a new account in no time!

In most cases, we’ll create you a new account anyway. This is usually because accounts that have created by third parties / other companies are of a poor quality (that’s likely the reason you’re looking to move to us).

We would never share access of an account with another marketing company for privacy and liability purposes.

Yes, as long as we keep within laws and regulations.

Retargeting through Google ads requires data collection using cookies. This is perfectly acceptable, providing the customer knows what information you are collecting, who has access to it, how it is stored and what you will be using it for. Failure to inform the visitor would be a breach of the dreaded GDPR regulations.

This might seem a little overwhelming, but we would never run a package that could land you in hot water. Our specialists are here to ensure all policies are adhered to and all procedures are above board.  It’s all in a days work for us.

You’re free to come and go as you please.

We’re results driven and like to think our customers have packages with us through choice. For this reason, all of our pay per click packages roll on a monthly basis.

We pretty sure that you will be with us for longer though.

Speak to a specialist who will get the ball rolling.

Our specialists will gather information about your business, typical and ideal customers, your sales process and products. They will then be able to use this information to produce search volume forcast, price range, competition level and how successful Google Ads will be for your business. Hit the button below and let’s get started.

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Not found the answer you were looking for? Contact a specialist.

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Our customers love our PPC work, here are a few…

Customer testimonials.

Thanks to The Online Marketing Co., my shop is no longer just a Facebook business. We have a website that gets great hits from Google and we’re currently working with the guys to get our mobile app up and running. Can’t thank them enough.

R. Daniels

We moved over from our old web designer because we weren’t getting any sales online. Sean and his team made the transfer over really easy and we’re much happier working with The Online Marketing Co. Highly recommend.

C. Peterson

I struggled to find a company that would take my project on. The Online Marketing Co. were able to build our website with multi level staff access for my team based around the world. Not too expensive either!

R.H. Ali

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Contact a specialist who will point you in the right direction.

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